Corporate Analyst Relationship


Role: To manage key influencers (analysts and social influencers) relationship

Description:

  • Work with executive spokespeople, capabilities, practice and products leaders to secure positive analysts’ reports, and deliver quality information to analysts.
  • Work with analyst firms to understand research agenda and services and accordingly establish processes and calendar for ongoing communication and influencing the analysts.
  • Identify relevant social influencers (bloggers, prominent industry experts, VC funders) in target markets, and develop a communication calendar to influence accordingly.
  • Facilitate briefings and inquiries and interviews, and preparing presentations and related documents.
  • Plan and manage the budget, analysis, and recommendations for purchasing analyst research and other services.
  • Support the corporate communications team in PR and content related programs
  • Responding to analyst RFIs.
  • Facilitate two-way communication process between internal teams (for messaging, positioning, competition) and industry analysts
  • Stay on top of industry trends and competition (via analysts’ research report) and share intelligence with executives, client facing, and marketing team.
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